Tag Archives: packaging

“Share a Coke” campaign: How to print 1+ billion custom labels


From the consumer’s perspective, the recent “Share a Coke” campaign across the European continent is a fun, exciting experience: Go to your local retailer, find a bottle of Coca-Cola labeled with the name of someone you’d like to share it … Continue reading

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HP Indigo Worldwide VIP Event ahead


HP Indigo will once again play host to likely a group of 200 packaging and commercial printing professionals next week in Israel. Its Worldwide VIP Event, a lead-in to this fall’s PRINT® 13 in Chicago, will give the provider of … Continue reading

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Industry pros talk automation, new product development, foreign competition at Converting Influence spring meeting


Some of the industry’s hottest topics were on the agenda at last week’s Converting Influence spring meeting, held at Fox Valley Technical College in Appleton, WI. On the trade group’s panel were converters Brett Buratti, business development mgr. with Little … Continue reading

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